There are over 4 Million blog posts published every single day. so if you're just publishing high-quality content and hoping to gain traffic, it probably won't be enough because no one knows your content even exists. So today I'm going to show you how to promote your content with the simple yet effective Way. These ways are going to be something you can follow whenever you publish new content and you don't have to follow every step in this checklist but the more things you do the more eyeballs you will attract and the more traffic you get.
Let’s get started.
1. Share your content on social media.
If you already have a social following, it's simple, share your new content through your social accounts. There are a of couple of other things you can do to get the most mileage out of social media. The promotion methods will vary from platform to platform. So, there are some tips you should apply when promoting in social media.
1. Reshare your content.
Since social media is heavily biased on timing, activities like Facebook shares or tweets generally have a very short life. This means that not everyone is going to see your content the first time you share. So you can do something as simple as retweeting your own tweet. in fact, buffer conducted in an experiment and found that retweeting your own tweets increases reach, engagement, and clicks. Best of all you won't be annoying your followers by doing this. Now rather than always sharing the same post over and over again, you can play around with the copy or featured images. For example: If you're promoting a tweet, play around with the copy because it's the most important part of a tweet. But if you're sharing it on Pinterest, you may play around with the actual image, since that's the most prominent part of a pin. If you want to do keyword research on your website, go to this link and give a free trial and see how your website is doing!!
2. Create soundbites from your content
If you have a blog or in-depth piece of content, you can pull out some of the key points of that content and share them on social media as sound bites. For example, Gary Vee does this by turning his long videos into short clips and image quotes there are plenty of things you can do. So, get creative and test things out with your audience. A quick tip: Now if you don't have a social following then focus on building your social presence on just one platform where your target audience is, rather than trying to dip your toes into every social network. You'll grow faster that way.
2. Submit your post to online communities.
These are places like niche forums, Reddit and Facebook groups. These communities are generally groups who are interested in a specific topic.
So by getting your content in front of them you will get the opportunity to drive targeted traffic to your site.
But don’t share spamming links to your site. You'll probably get kicked out of groups or banned, and you will destroy your reputation.
Instead, you should integrate yourself into these communities and it all “Starts with understanding the group's culture”.
To do this...
Start by reading through the group rules and follow them. Then focus on becoming an active and helpful member of the group. Leave thoughtful comments, participate in discussions, ask questions, and answer others when you can add value.
The aim is to become a recognizable name in the community. That way when you share content it'll be better received.
If you are writing blogs as content on your website, then we will suggest you go to This link and do keyword research on what topic you should cover.
3. Send emails to your email list.
Now there are 3 reasons why you should send emails to your email list.
Content is non-promotional, and it is designed to help readers.
Some of the people on your list might be bloggers or journalists who have the power to amplify and link to your content
They actually want to get updates from you. Otherwise, they wouldn't have signed up.
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